Why You’re Marketing Your Art the Wrong Way (And How to Fix It)

Ready to take control of your art marketing? Most artists are stuck on methods that simply don’t work. Here’s a proven one that does.

Top 10 Ways to Get into a Gallery

Jack MacGowan shares his expertise on developing relationships with galleries, and shares tips for readiness and success.

8 Ways to Grow Your Email Subscriber List

Build your subscriber list with these strategies to make email campaigns a viable part of your art marketing.

How to Revive a Dormant Email List

If you’ve neglected to send email campaigns on a regular basis, your list may have gone cold. Here’s how to reengage with subscribers.

Are You Making These Website Mistakes?

Want to improve your online art sales? Avoid these mistakes that can cost you opportunities and customers.

Know the “Why” Behind Your Art

It’s essential to be able to articulate the concept behind your work and how it relates to what your audience cares about and values

The Artist’s Guide to Getting Your Art Seen

Just starting out as an artist in business? Here’s how to get your work out there quickly, find opportunities and move forward.

The Trust Factor

Gaining trust is a basic factor when marketing and selling your work online. How can you build trust with your customers?

They’re Not Your Customers!

Most people don’t want your art. That doesn’t matter. Here’s how to cut through all the noise and find your target audience.

Why Your Art Isn’t Selling

The reason your art fails to sell is probably not what you’re thinking. Let’s dive into the unspoken truths about art sales.

Art Business Checklist for Fourth Quarter

Fourth quarter is the perfect time for artists to supercharge marketing, sales and planning. Here’s your checklist.

Master the Jury Process and Get Your Art Accepted

Want to get your art juried into art events, galleries, and exhibitions? Use these practical tips to enhance your chances of being selected.

Transform Your Art Website Home Page

As an artist, your website serves as your digital portfolio and gallery. The home page is crucial as a virtual first impression.

Email Marketing Secrets Artists Need to Know

Here’s why email marketing should become a main staple of your art business strategy and how you can use it to increase awareness and sales.