Are You Looking for an Artist Agent?

Although there are many honest art dealers and galleries to work with, there are also people who take advantage of artists.

How Artists Can Offer Sales Incentives

Artists don’t have to discount their work to incentivize a purchase. Use these strategies to construct an offer your collectors can’t resist.

Build Strong Gallery Relationships

Your business relationships with art galleries should be trusting, positive and profitable.

Provide a Solution for Collectors

People buy art for emotional reasons, but art can also provide a solution to their needs.

Price Point Strategies to Increase Art Sales

Reach a bigger market share with a range of prices for every budget.

Stand Out in a Crowded Marketplace

In an evolved art marketplace, artists have more opportunities but are responsible for their own visibility.

Thriving as an Artist During Tough Times

Artist Linda Finstad used coffee to build her art business (in the most difficult of times) and brighten the lives of others.

How Artists Can Overcome Fear

An excerpt from Reach More with Video: A Digital Guide for Creatives. Author Graeme Stevenson addresses the fear that holds artists back from realizing their potential and living their dreams.

How to Gain Local Exposure for Your Art

Seeking new places to show your work? Consider local businesses or organizations.

Email Marketing Tips for Artists

Plan, create and send email marketing campaigns that get results for your art business.

Digital Artist Launches a Successful Solo Show

Digital artist Carole Boyd planned and implemented a successful solo show in her community. Here’s how she did it.

How to Build Your Email List from Scratch

by Carolyn Edlund Email marketing is one of the most effective ways artists can use to grow their customer base. But how do you get started from zero?     Many artists miss out on an incredibly valuable marketing method because they just don’t know how to get started. Before you can send out email […]

How to Give Confident Presentations about Your Art

An excerpt from the new e-course Reach More with Video: A Digital Guide for Creatives from Colour In Your Life. Founder Graeme Stevenson addresses challenges artists face when speaking publicly, and how to overcome them.

Advice for Artists: The Value of a Personal Network

Arts advocate and marketing expert Rickie Leiter shares recommendations on how artists can earn opportunities and publicity through building a network.