Is Social Media Becoming Less Effective? Here’s Your Solution

Algorithms used by Facebook and Instagram (which is owned by Facebook) are diminishing the number of people who will see your posts, unless you pay to boost them, or to advertise.

3 Myths You Have Been Told About Branding As An Artist

Branding is your relatable essence and experience to connect with your customers.

Is Your Art Portfolio Updated and Ready to Sell?

Gallery managers and wholesale buyers are always looking for fresh product to present to their own regular customers, who eagerly look forward to seeing new merchandise.

The Importance of Artwork Titles

A good title will spark imaginations and support your vision, while allowing the viewer a glimpse of your thought process.

8 Ways to Be More Efficient

Efficiency is one of the key elements to moving your business forward, especially if you have limited time.

All About Art, Money & Success

You can’t be successful until you know exactly what you want and you have a clear picture in your mind of what success means to you.

Marketing Strategies for Photographers

by Carolyn Edlund Photographer’s representative Maria Piscopo has written a definitive guide for marketing photography. She shares insights for improving your own business.     In her newest (and Fifth) edition of The Photographer’s Guide to Marketing and Self-Promotion, author Maria Piscopo provides clear and thorough direction for selling in different markets, and taking advantage […]

How and Why to Use Photos of Art in Progress

In progress photos are more casual than portfolio or jury shots, and thus they are perfectly suited for social media, where conversations may revolve about a piece that you are busy creating.

How and Why to Use Detail Shots of Your Art

If your work isn’t being seen in person, a detail shot can unravel the mystery of how it’s made and the materials used.

The Benefits of Automating Your Social Media Posts

There are many choices in automation software and apps that you can utilize to preschedule and post to multiple platforms at once.

Austin Art Business Summit

The Arts Business Institute and the Creative Arts Society announce the Austin Art Business Summit, a professional development program taking place on October 21-22, 2017.

How to Add Extra Links to Your Instagram Profile

I recently came across two websites that help make the most of that single Instagram profile link by providing a larger selection of links for readers to choose from when they click it.

Three Fun Apps to Help Your Art Marketing

These apps give you new ways to use your images, and they’re absolutely free!

New .art Domains Now Available

An .art ending identifies the website as art-related, much as the .org ending identifies a nonprofit organization, and can be helpful in online search results.