Plan Your Email Marketing Messages

Ready for an email marketing strategy? Here’s how and when to reach out to your audience.

The Art Licensing Game

Thinking of licensing your artwork? Painter Tim Saternow shares his experience and recommendations for others who want to enter the industry.

Know Your Collector and Why They Buy

A working knowledge of your collector and their motivations will help you market your art more effectively.

Checklist for Working with a Gallery

Artists can use these guidelines to set up a professional working relationship with a gallery that is mutually beneficial.

Write Your Artist CV

by Carolyn Edlund A CV is an important piece of supporting collateral to use with your portfolio, bio and other artist materials. This simple guide will get you started on writing your own.     The initials CV stand for “curriculum vitae” which is Latin for “course of life” and is a practical document that […]

Stand Out as an Artist in the Digital World

The online marketplace is competitive and crowded. Get your art website noticed by using a distinctive domain name.

30 Reasons Artists Should Sell Locally

Artists should prioritize selling to local customers and collectors. If you aren’t cultivating your local market, here is what you’re missing.

How to Increase Traffic to Your Art Website

Online sales are a dominant force in the art market, and a huge opportunity for entrepreneurs. Driving traffic to your art website should be an essential part of your art business strategy.

How We Built a 3D Printing Business

Two creative entrepreneurs developed a niche market and scaled their 3D printing studio business.

The Changing Marketplace and Direct to Collector Sales

Dramatic market changes have empowered artists, including the ability to make direct sales to collectors.

Put Your Best Portfolio Forward

You’ve created a body of work. Now get organized and present your art portfolio professionally for maximum impact!

How Artists Can Use QR Codes

QR codes can be used in many ways to promote your brand, share information and even provide immersive experiences.

How I Create NFT Art

Photographer Andrew Mease explains this new trend, how it works and what he learned from becoming an NFT artist.

A Partner to Creative Entrepreneurs

UK provider Wraptious helps artists develop gift products and enter lucrative new markets.