Online art sales are in their infancy (only 8.4% of the overall art market), and early adopters often face challenges and frustration.
Telling your artist story is an effective method of making that important connection to your audience.
When a website is the means you have to communicate about your art, you must be sure to share enough information about yourself, your inspiration and your technique to make a connection with the viewer.
One of the weaknesses I see quite frequently, especially with beginning artists but also sometimes with very experienced ones, is a lack of focus in their portfolios.
Many of my studio furnishings were found in used building supply and consignment stores, and I was creative with the use of inexpensive hardware and bartering.
by Carolyn Edlund Considering selling your work to corporate clients? Here’s what you need to know. The corporate art market offers opportunities for artists to sell their work for display in environments such as office buildings, hospitals, hotels, restaurants, municipal agencies, colleges and universities, senior living facilities, and many other settings. Buyers and decision […]
How do self-employed artists balance studio and administrative time without losing their minds?
Many artists cultivate multiple ways of earning, and have found that teaching is a popular option that can take various forms.
ProductViz provides quality portfolio-caliber pictures of artwork. We show artists work in an interior setting.
The concept is to provide a free educational platform that teaches, supports and provides feedback for visual artists everywhere.
Artists may add a much-needed price point spread, or even attract an entirely new audience who are not prospective collectors of original art.
Turning what is, initially, a customer’s thoughts into a creative design good enough for them to get tattooed permanently onto their skin is what really makes it worthwhile.
A major art business event will take place this spring in one of America’s finest art destinations – Santa Fe, New Mexico.
by Carolyn Edlund Bill Kaufmann and Cynthia Mosedale of Linden Hills Pottery seized an extraordinary opportunity to partner up with a popular chain store to sell their work – with amazing results. I recently spoke with Bill Kaufmann about their experience in setting up a display and selling their production ceramic work through an […]