Improve your art sales by connecting with potential collectors through live video.
Put Your Best Portfolio Forward
You’ve created a body of work. Now get organized and present your art portfolio professionally for maximum impact!
Guts vs. Talent
Making art and selling art are two different things. Here’s what you need to do them both well.
How I Create NFT Art
Photographer Andrew Mease explains this new trend, how it works and what he learned from becoming an NFT artist.
Art Sales by the Numbers
Sales is a numbers game. Here’s how to turn them in your favor.
Create an Engaging Email Signature
Does your email signature working as a marketing tool? Here’s how to customize a signature that wows recipients.
How to Leverage Artist Publicity
When major publicity comes your way, you need a plan to make the most of the opportunity.
Growing an Art Business with Print on Demand
Here’s how one artist expanded his business by offering merchandise through Print on Demand.
Create an FAQ Page on Your Art Website
If you’re not making sales through your art website, take a look at the user experience. Do visitors seeing your work understand your terms and policies and how to make a purchase?
Who Buys Handmade Art and Craft?
There are plenty of customers who specifically want to own handmade work. They have a true appreciation for the talent and experience of the maker, and the creativity behind each piece.
Encourage Collecting and Increase Repeat Sales
Artists in any medium can create work that brings customers back for more by encouraging collectability by using some basic principles.
What is the Crypto Art Market?
A huge emerging market has opened for artists to sell digital work online. Artist Marc-O-Matic is interviewed about his lucrative experience selling art as NFTs on the blockchain.
The Power of Email Marketing
Art marketing is challenging and time-consuming. Here’s how an old standby can be one of your secret weapons.
Muse vs. Market: How to Write Your Brand Story
Selling the purpose behind a brand has a decades-strong loyalty with marketers and entrepreneurs. Here’s how artists can use the same formula to “Find the Why?” and claim their voices in the marketplace.
