Setting and Reaching Your Art Business Goals

What do you want to achieve? Define your vision, set specific goals, and build a road map to get there.

Self-Curate Your Artist Portfolio

How to review and revise your artist portfolio to give a versatile and professional presentation.

How to Get Your Art Noticed

How do artists gain recognition for their work? Painter Tim Saternow writes about the importance of authenticity and vision.

Running a Live Art Event During the Pandemic

Artists are selling their work at in-person events again despite the pandemic. Two event organizers share how they were able to make this happen while keeping safety in mind.

How Artists Can Plan a Virtual Display

Technology and current events are pushing the art world to go digital. How can artists plan and implement an online exhibition?

Avoid These 4 Pitfalls that Lose Art Sales

As an artist, you’re looking to make more sales. Avoid these four communication mistakes that can cause you to lose them instead.

Sell Your Art as an Expert

Consultative selling is a sales method that takes into account the individual needs of the customer, and offers solutions and guidance based on those needs.

Create Urgency to Close More Art Sales

Shoppers will be more motivated when they feel there is a compelling reason to buy your art or handmade work now.

Write Product Descriptions that Sell

Is a picture worth a thousand words? Maybe. But using clear descriptions of the products you are selling on your art website will help you close more sales.

Sell Your Art to an Affluent Audience

Price your work and position yourself in the market to reach your target audience.

Making Art Sales in a Changing World

In a changing world, artists must be proactive about alternative ways to sell.

How to Work with an Accountability Partner

Artists can work together as accountability partners to follow through and accomplish more of their business goals.

How to Use Your Artist Statement

An artist statement is an important part of the materials you present about your art and yourself to the world. Here are ways to use it effectively.

5 Online Tools That Show Your Art in a Room

These helpful virtual tools make it easy to show and sell art online.