Encourage Collecting and Increase Repeat Sales

Artists in any medium can create work that brings customers back for more by encouraging collectability by using some basic principles.

Art and the Blockchain

Blockchain is affecting the art industry, small business, and our lives in general. Here’s what artists should know about this evolving technology.

How Digital Artists are Creating and Selling

The world of digital art is innovative and evolving, with endless possibilities. Five artists reveal what inspires them, the techniques they use, and how they sell their work.

Create a 3D Online Exhibition of Your Art

3D virtual exhibitions are an exciting way of promoting individual artists, art events, galleries and cultural spaces to a worldwide audience.

Are You Selecting the Right Art Shows?

When planning your show schedule, take a practical look at the costs and benefits of events. You may dramatically change your plans.

What is the Crypto Art Market?

A huge emerging market has opened for artists to sell digital work online. Artist Marc-O-Matic is interviewed about his lucrative experience selling art as NFTs on the blockchain.

What Artists Should Know about The Corporate Market

The corporate sector may be a lucrative market for artists whose work is appropriate and who have the ability to work with other professionals to serve large clients.

Selling Art? Know the Decision Maker

Increase your art sales by understanding your buyer and their motivations.

Price Your Art Like a Professional

Price your art to reflect it’s value in the marketplace and pay yourself a profit.

The Future of Art Fairs and Festivals

The 2020 pandemic wreaked havoc on live art events, forcing cancellations and changes to an entire industry. What does this mean for artists going forward?

Setting and Reaching Your Art Business Goals

What do you want to achieve? Define your vision, set specific goals, and build a road map to get there.

Running a Live Art Event During the Pandemic

Artists are selling their work at in-person events again despite the pandemic. Two event organizers share how they were able to make this happen while keeping safety in mind.

Avoid These 4 Pitfalls that Lose Art Sales

As an artist, you’re looking to make more sales. Avoid these four communication mistakes that can cause you to lose them instead.

Sell Your Art as an Expert

Consultative selling is a sales method that takes into account the individual needs of the customer, and offers solutions and guidance based on those needs.