Staying in touch with customers and prospective collectors through active follow up is one of the best ways to make art sales.
Artist Storytelling: 10 Content Ideas
Connect more deeply with people by telling stories about the themes and subjects you use in your art and why they matter.
Instagram Growth Strategies for Artists in 2024
In the ever-changing landscape of Instagram, strategies that once promised growth may no longer be as effective.
Checklist for Professional Presentation
Are you serious about your creative business? Put your best foot forward and get taken seriously by those important prospective customers.
How to Share Art with Your Subscribers
Do you send a monthly email newsletter to subscribers? Use these ideas to share your work and create interest.
Online Art Sales: Third-Party vs. Solo Website
Artists who want to sell online have choices, including third-party sites or their own websites. Here are the pros and cons.
8-Point Checklist for Marketing Your Art
Want to market and sell your art or handmade work? Review our checklist to make sure you have everything you need to get started.
The Power of a Notecard
A traditional way of marketing can lead to repeat sales and long-term relationships. Here’s how a simple notecard led to a sale.
Get More Email Opens with Irresistible Subject Lines
One powerful tool artists should have in their arsenal is email marketing. Before you hit the send button, let’s look at the unsung hero of email marketing: the subject line.
Get More Publicity for Your Art
Want more exposure for your art or handmade work? Here’s how to create a buzz on social media and with the press to reach a broader audience.
Make Your Art Images Web-Friendly & Optimized
Professional photographer Kelly Heck explains how to work with photos of your art to optimize them for the web.
Use Press Releases to Get Your Artwork Noticed
Promote your artwork by writing press releases to spread the word. Here are two kinds you should know about.
How to Use ChatGPT for Art Marketing
Artificial intelligence can be incredibly useful for artists who need to produce ideas and add a professional touch to their marketing.
Rejection as a Catalyst for Change
Artists who are serious about marketing and promoting their work cast a wide net. That means they will be turned down much of the time.
