Arts leader and advocate Rickie Leiter has worked tirelessly to provide support and resources for artists of all types. She offers her views on the current state of the industry and what artists need to know.
How Artists Can Look Their Best in Photos
Today, artists connect directly with the public more than ever. They want to know you better, which means you’ll need photographs of yourself for marketing use. Want to look your very best? Use these tips from professional photographer Kelly Heck.
How to Use Testimonials to Sell More Art
Testimonials can be quotes from your existing customers who have a positive experience to share about how your art has enhanced their lives.
Artist Success: Turning Publicity Into Sales
One article led to another and news stations near and far (an Australian outlet put together a video about my work!) wanted to learn more about what I do.
Art Career Hot Streaks and How to Keep Them Hot
Unpredictably, and often fueled by viral posts on social media, an artist’s work can become a trending topic and publicity can soar, at least temporarily.
Does Your Art Business Need a Media Kit?
It’s easier than you think to assemble a media kit. This versatile marketing tool can help to promote your art and your business.
How Artists Can Gain Publicity
by guest blogger Todd Scalise Publicity is an area of business that most artists do not take advantage of, for some good reasons. With more and more media in our lives, it can be difficult to know where to start. Moreover, making art is sensitive business, so it can be difficult for creative […]
