by Carolyn Edlund Invite engagement from people interested in your work to begin conversations that lead to art sales. Acquiring a collector base that will appreciate what you do and purchase your work is a process. Very few sales are made when the client first sees your art. Most often they need exposure […]
How Artists Use Video for Marketing
Video rules online and in social media. Artists are using this format in different ways to share their work and engage potential customers.
8 New Social Media Platforms To Market Your Art
by Marisa D. Aceves An introduction to new and exciting platforms for promoting and sharing your artwork. Art marketing has changed with the progressive arrival of new technologies and social media applications. As a result, artists must learn to embrace new ways to share their art with the world. While many artists are […]
Start a Successful Artist Blog (or Podcast)
by Carolyn Edlund Many artist entrepreneurs are looking to gain attention and interact with a target audience. Content creation is a great way to start that engagement. There is a steady increase in the number of artists selling online. Consequently there is also a huge amount of “noise” happening in an already crowded […]
Make Your Art Business Referral-Friendly
Close more art sales by cultivating referrals. Here’s how.
Plan Your Email Marketing Messages
Ready for an email marketing strategy? Here’s how and when to reach out to your audience.
How to Thank Your Collectors
Use these ideas to build relationships with your art collectors by sharing appreciation for their patronage.
Know Your Collector and Why They Buy
A working knowledge of your collector and their motivations will help you market your art more effectively.
Stand Out as an Artist in the Digital World
The online marketplace is competitive and crowded. Get your art website noticed by using a distinctive domain name.
How to Increase Traffic to Your Art Website
Online sales are a dominant force in the art market, and a huge opportunity for entrepreneurs. Driving traffic to your art website should be an essential part of your art business strategy.
How to Use Google Alerts in Your Art Business
Google Alerts is a free, easy-to-use tool can be an asset to your creative business.
How Artists Can Use QR Codes
QR codes can be used in many ways to promote your brand, share information and even provide immersive experiences.
A Partner to Creative Entrepreneurs
UK provider Wraptious helps artists develop gift products and enter lucrative new markets.
How to Leverage Artist Publicity
When major publicity comes your way, you need a plan to make the most of the opportunity.
