Selling Art B2B

Selling to a business client? Understanding your target customer’s needs will help you close the sale.

Earn More on Every Art Sale

Instead of running a sale or resorting to discounts, turn your thinking around. Use these strategies to increase the perceived value of your art and earn more on each sale.

What are You Selling?

Making additions and changes to your product offering can maximize your earning potential.

The Art Licensing Game

Thinking of licensing your artwork? Painter Tim Saternow shares his experience and recommendations for others who want to enter the industry.

Artful Gifts & Wearables

Six artists expanded their collections to include gift and wearable items. They spoke about the inspiration for these products, and how they are selling the merchandise.

How I Create NFT Art

Photographer Andrew Mease explains this new trend, how it works and what he learned from becoming an NFT artist.

A Partner to Creative Entrepreneurs

UK provider Wraptious helps artists develop gift products and enter lucrative new markets.

Growing an Art Business with Print on Demand

Here’s how one artist expanded his business by offering merchandise through Print on Demand.

Encourage Collecting and Increase Repeat Sales

Artists in any medium can create work that brings customers back for more by encouraging collectability by using some basic principles.

Mastering Fine Art Photography

Fine art photography is one of the most elegant and exciting genres in the field of photography.

How Digital Artists are Creating and Selling

The world of digital art is innovative and evolving, with endless possibilities. Five artists reveal what inspires them, the techniques they use, and how they sell their work.

Contemporary Art Becomes Rug Design

Abstract painter Laura Parker moved beyond the canvas to envision her work as handcrafted rugs. She speaks about her journey and the cause she has embraced.

Lessons Learned While Building a Small Business

What has been most effective in my own business has a lot in common with the artists I’ve worked with who are building their own.

Streamline Your Studio Production

Increase profitability, control your costs, and save your sanity by becoming more efficient in the studio.