Step inside an artist’s creative space in Asheville, where atmosphere and presentation come together to invite visitors.
Why Many Small Creative Businesses Fail
Why do artists fail in business? There are several common causes that can be overcome by adopting an entreprenerial mindset.
The Psychology of Buying Art
Why does some art seem to practically sell itself, while others struggle to find a buyer? Sales often hinge on predictable human behavior.
Your Collector’s Vision
Every artist has a vision, but the most successful ones also understand the vision of the people who collect their work.
Why Artists Are Struggling to Sell Art
Selling art today is harder than it used to be. If you’ve felt that something has shifted in the art world, you’re not alone.
Write Your Best Artist Bio
Writing an artist biography about yourself can seem like a difficult task, but it doesn’t have to be overly complicated.
What Art Collectors Need to Know Before They Buy
Step into the shoes of your customers to understand what they need from you to help make a buying decision.
How to Speak About Your Artwork
Artists can develop meaningful connections with potential collectors through authentic conversations about their art.
Offer Art Collectors an Exceptional Buying Experience
One of the most powerful ways to grow your art business is to design outstanding customer experiences that make a lasting impression.
Focus on Your Art Market
Are you spreading your art business too thin? Using a strategic focus will deliver the best results. Here’s why.
The Pro Artist’s Guide to Art and Craft Fair Success
Are you headed to exhibit at an art or craft fair? Here’s your success guide to making the most of the show.
Why You’re Marketing Your Art the Wrong Way (And How to Fix It)
Ready to take control of your art marketing? Most artists are stuck on methods that simply don’t work. Here’s a proven one that does.
12 Ways to Use Your Artist CV
How can artists use their professional CV’s to gain business and increase career opportunities? Here’s a list of ways.
8 Ways to Grow Your Email Subscriber List
Build your subscriber list with these strategies to make email campaigns a viable part of your art marketing.
