What are You Selling?

Making additions and changes to your product offering can maximize your earning potential.

Price Your Art Like a Professional

Price your art to reflect it’s value in the marketplace and pay yourself a profit.

Sell Your Art to an Affluent Audience

Price your work and position yourself in the market to reach your target audience.

Rethink Your Mindset About Pricing Art

Pricing and money can be uncomfortable subjects for artists. Your mindset plays a role in how you price and position your products, the marketplace you choose, and your confidence level.

Art Business Checklist & Cheat Sheet

Building an art business? You will need knowledge, planning, organization and presentation skills. Here’s our checklist with links to articles on many topics.

What Artists Must Know about Pricing Consistency

The pricing policies of many dealers basically reflect the amount of money they think their constituencies will spend on art.

Is Your Art Business Losing Money?

If you are simply guessing at prices without having a real idea of what you need to earn to make a profit, and what the market will bear for your work, this could be a main reason why your business isn’t making money.

Increase Your Profit Margin: Raise Your Prices

There are ways to add perceived value to your work, many of which you can easily implement. This provides you additional reasons to charge more for your art.

Increase Your Profit Margin: Lower Your Costs

If you want to build a sustainable small business, it’s essential to keep track of income and costs to have a clear view of what you are earning, and to understand your profit margin.

Is Your Art Priced Correctly?

Let’s take a look at a basic pricing formula that any artist can use to be sure they are actually making money.

My Method of Pricing and Selling Original Art Online

Chris Maynard shares his experience and insights on the process of selling original art online.

Overcoming the Challenge of Pricing Art

The art market is in the midst of an amazing technology revolution, but the pitfalls of pricing for emerging artists and buyers will continue to linger like the smell of paint.

A Guide to Pricing Your Artwork

There is no perfect formula for pricing your work, but here are a few helpful hints.