What Artists Should Know About Print Advertising

Advertising in publications is an option for artists looking to gain recognition and cultivate collectors. If you are considering print ads, here’s what to know.

How Artists Can Approach the Press

Want to attract press attention for your art? A thoughtful, planned approach gets the best results.

5 Mistakes that Get Press Rejections Every Time

Are you an artist who wants to get coverage in a magazine, blog or other outlet? Ask yourself if you are making any of the following mistakes when reaching out to the press.

How Smart Marketing Boosted My Art Business

Christian artist Deb Minnard is a relative newcomer, just starting out as an entrepreneur. She has a powerful story about taking the initiative with marketing and getting results.

Serious about Art Marketing – Part 2

She knew that she would be using social media and email marketing, as well as direct mail to reach out to her followers and her list several times before the event began

Serious about Art Marketing – Part 1

First, by ‘unveiling’ a preview of the show to my mailing list, it offers a bit of insider treatment to my contacts and hopefully creates some interest.

How to Get Accepted by the Press

How can artists make press connections that get results?

How to Get Rejected by the Press

Although most of the people who get in touch are probably very nice people, they are making a fatal mistake when it comes to getting press attention.

New Television Opportunity for American Artists

Interested in getting some high-profile exposure through a television episode about yourself as an artist?

Make A Press Kit That Pops

Press rooms are often crowded with reporters, bloggers and freelancers looking for something exciting to write about, and they look to press kits for inspiration.

10 Free Ways Artists Can Get Publicity

Do you have big plans but a small budget? Here are 10 ways to get the word out about your art without breaking the bank.

The Best of Artsy Shark 2012

What were the most-read articles published on Artsy Shark this year? Here’s the annual countdown, including how to make the most of art shows, get more press, improve your sales and work with galleries.

Interview Tips for Artists

You’ve connected with a member of the press and gotten an interview scheduled. Congratulations! Now what?