These days, many people will never view your portfolio in person – they must rely on digital images, which makes this task even more important.
How Artists Can Approach the Press
Successfully making connections with press members and others who are able to help promote and share your artwork is all about communication.
How Artists Can Gain Publicity
Publicity is an area of business that most artists do not take advantage of, for some good reasons. With more and more media in our lives, it can be difficult to know where to start.
5 Mistakes that Get Press Rejections Every Time
Are you an artist who wants to get coverage in a magazine, blog or other outlet? Ask yourself if you are making any of the following mistakes when reaching out to the press.
How Smart Marketing Boosted My Art Business
Christian artist Deb Minnard is a relative newcomer, just starting out as an entrepreneur. She has a powerful story about taking the initiative with marketing and getting results.
Promoting a Body of Work
by Carolyn Edlund Artist Paul Roustan has developed an incredible body painting portfolio, and published a book this year about his work. I recently spoke with him about promotion and working smart to build a creative business. AS: What was the purpose of writing your book? PR: Early on, I discovered people really liked […]
Art in Embassies Program
Since 1963, the U.S. State Department has run a program called Art in Embassies (AIE) that showcases the work of American artists from various media in exhibits all over the world.
Avoid these 7 Mistakes when Photographing Art
Modern digital “point-and-shoot” cameras are a miracle of technology…But digital cameras are not perfect. If you want quality photographs of your art, expect to invest a little time learning how to use your digital camera effectively.
Think Like a Judge When Entering Art Competitions
Art collectors, art consultants and art buyers who are judges will usually be more conservative and “safe” in their evaluations and selections, as this is how they buy and collect art.
How to Get Accepted by the Press
How can artists make press connections that get results?
How to Get Rejected by the Press
Although most of the people who get in touch are probably very nice people, they are making a fatal mistake when it comes to getting press attention.
Upcoming Online Art Exhibitions
I’d like to invite readers to consider submitting their art to either or both of these upcoming competitions.
New Television Opportunity for American Artists
Interested in getting some high-profile exposure through a television episode about yourself as an artist?
5 Ways Artists Can Unlock the Power of Social Media
Whichever social media network you choose to go with first, it’s incredibly important to get your page set up correctly.
