Here’s how one artist expanded his business by offering merchandise through Print on Demand.
Create an FAQ Page on Your Art Website
If you’re not making sales through your art website, take a look at the user experience. Do visitors seeing your work understand your terms and policies and how to make a purchase?
Who Buys Handmade Art and Craft?
There are plenty of customers who specifically want to own handmade work. They have a true appreciation for the talent and experience of the maker, and the creativity behind each piece.
Encourage Collecting and Increase Repeat Sales
Artists in any medium can create work that brings customers back for more by encouraging collectability by using some basic principles.
How Digital Artists are Creating and Selling
The world of digital art is innovative and evolving, with endless possibilities. Five artists reveal what inspires them, the techniques they use, and how they sell their work.
Are You Selecting the Right Art Shows?
When planning your show schedule, take a practical look at the costs and benefits of events. You may dramatically change your plans.
What Artists Should Know about The Corporate Market
The corporate sector may be a lucrative market for artists whose work is appropriate and who have the ability to work with other professionals to serve large clients.
Selling Art? Know the Decision Maker
Increase your art sales by understanding your buyer and their motivations.
The Future of Art Fairs and Festivals
The 2020 pandemic wreaked havoc on live art events, forcing cancellations and changes to an entire industry. What does this mean for artists going forward?
Running a Live Art Event During the Pandemic
Artists are selling their work at in-person events again despite the pandemic. Two event organizers share how they were able to make this happen while keeping safety in mind.
Sell Your Art as an Expert
Consultative selling is a sales method that takes into account the individual needs of the customer, and offers solutions and guidance based on those needs.
Create Urgency to Close More Art Sales
Shoppers will be more motivated when they feel there is a compelling reason to buy your art or handmade work now.
Write Product Descriptions that Sell
Is a picture worth a thousand words? Maybe. But using clear descriptions of the products you are selling on your art website will help you close more sales.
Featured Artists Joe Adams and Erich Elfeldt
Joe Adams and Erich Elfeldt of TimberFire Studio present a collection of heirloom quality handmade furniture and accessories.
