Art Licensing Strategies/Interview with Maria Brophy

Artsy Shark interviews art licensing expert Maria Brophy on how artists can protect themselves contractually when licensing their work.

Lessons from a Licensed Artist

My approach to any professional design project or business is to find out what’s going in the field.

Ask the Experts: Art Licensing

If you could pick one essential thing that artists need to know before licensing their art, what would that be?

Colorful Booth Design 2012

Today, booth design can be lightweight, easy to set up and have great impact using banners for backgrounds, and punching up the color. Here are three booths at four trade shows seen this year which pulled visitors in from the aisles.

Focus on Art Licensing at Surtex

Artists attend Surtex with the intention of meeting prospects to connect with for licensing opportunities. Manufacturers and others walk the show to find new fresh images that will appeal to their customers, to be used in product design.

A Day in the Life of an Artist’s Agent

I use a combination of cold calling and email submissions. I submit artwork after reviewing the guidelines on the company’s website.

Want to Rock Your Art Business This Year? Start with Your Collection

As you consider how to grow your body of work, take a look at the big picture. Go into your design process knowing who your target customer is, what they buy and why your work will appeal to them.

Artist Profile: Smart Strategies for Licensing

We start with a pattern and then determine the type of product we might like to see it on.

Interview with an Art Licensing Agent

In all fairness, licensing is not always right for everybody. To be a licensed artist is not like being a fine artist at all. For a fine artist, you can follow your passion. Do you have to adapt to the market? Sure. But not to the extent that you have to with licensing.

Interview with Surtex Manager Penny Sikalis

“What you are seeing on the floor at Surtex is a very big picture of what is trending. These people are ahead of the product curve. They are helping develop products, so what’s here on the floor is what you will see at retail in another year.”

Conversation with an Art Publisher

“Art publishing is a trend-driven business, thus we are continually analyzing and re-evaluating what themes and styles are selling, what wall décor formats are selling, and what available technologies we should be utilizing to create our products efficiently.”

Make Your Line Retail-Ready

Merry Lynch is a designer, creating stationery for high-end retailers. She discusses how artists can plan, research and design appealing products which will work at retail.

Top 10 Articles on Artsy Shark this Year

Countdown of the top ten most-read articles on Artsy Shark in 2010. Includes articles on galleries, art licensing, art publishing, greeting cards, websites and strategies.

Secrets of Art Licensing Trade Show Success

Surface Designer Khristian Howell, well-known in art licensing circles, is a trade show veteran who shares some of her secrets for a successful event.