Stand Out in a Crowded Marketplace

In an evolved art marketplace, artists have more opportunities but are responsible for their own visibility.

Thriving as an Artist During Tough Times

Artist Linda Finstad used coffee to build her art business (in the most difficult of times) and brighten the lives of others.

A Useful Tool for Artists: Color911 App

The Color911 app is a valuable tool for creative-minded people in many ways. 

How Artists Can Overcome Fear

An excerpt from Reach More with Video: A Digital Guide for Creatives. Author Graeme Stevenson addresses the fear that holds artists back from realizing their potential and living their dreams.

What Motivates Art Collectors?

How collectors gain from appreciating and purchasing your art, and what artists need to know about communicating this message.

Digital Artist Launches a Successful Solo Show

Digital artist Carole Boyd planned and implemented a successful solo show in her community. Here’s how she did it.

Artizan Made: A Model for Collaborating as a Collective

Rachel Biel shares the story of an online handmade community and the labor of love that built it.

Your Art Website Checklist

Use this simple guide to build an inviting art website with a great visitor experience.

Connect with Your Art Collectors

by Carolyn Edlund Invite engagement from people interested in your work to begin conversations that lead to art sales.     Acquiring a collector base that will appreciate what you do and purchase your work is a process. Very few sales are made when the client first sees your art. Most often they need exposure […]

Your Art Display: Presentation Matters

Give your customers a visual clue as to the value and desirability of your artwork by using thoughtful presentation.

9 Golden Rules for Selling Art

Set your art business up for success with practical strategies that make selling a pleasure.

Earn More on Every Art Sale

Instead of running a sale or resorting to discounts, turn your thinking around. Use these strategies to increase the perceived value of your art and earn more on each sale.

Make Your Art Business Referral-Friendly

Close more art sales by cultivating referrals. Here’s how.

What are You Selling?

Making additions and changes to your product offering can maximize your earning potential.