Here’s a method of “big picture” planning to guide you in building your art business.
Your Artist Statement: Why You Need One and Where You Can Use it
An artist statement is a concise written summary of your work that sets the tone for your brand story and marketing messages. Ultimately, the point of an artist statement is make others more interested in your work.
How to Protect Your Art Business and Studio
As small business people, creatives face different forms of risk every day. Misperceptions are common in the art community about studio and personal safety, insurance and emergency preparedness.
Featured Artist Ju Oshiro
Artist Ju Oshiro presents a stunning portfolio of portraits and figurative oil paintings.
Checklist for Working with a Gallery
Artists can use these guidelines to set up a professional working relationship with a gallery that is mutually beneficial.
Write Your Artist CV
by Carolyn Edlund A CV is an important piece of supporting collateral to use with your portfolio, bio and other artist materials. This simple guide will get you started on writing your own. The initials CV stand for “curriculum vitae” which is Latin for “course of life” and is a practical document that […]
Stand Out as an Artist in the Digital World
The online marketplace is competitive and crowded. Get your art website noticed by using a distinctive domain name.
30 Reasons Artists Should Sell Locally
Artists should prioritize selling to local customers and collectors. If you aren’t cultivating your local market, here is what you’re missing.
The Changing Marketplace and Direct to Collector Sales
Dramatic market changes have empowered artists, including the ability to make direct sales to collectors.
Put Your Best Portfolio Forward
You’ve created a body of work. Now get organized and present your art portfolio professionally for maximum impact!
Artists Speak About Mental Health
Art has long been recognized as a healing force with great benefits for mental health. Four artists share their journeys, how creativity has made a difference in their lives, and what their art offers to others.
Create an Engaging Email Signature
Does your email signature working as a marketing tool? Here’s how to customize a signature that wows recipients.
How to Leverage Artist Publicity
When major publicity comes your way, you need a plan to make the most of the opportunity.
Introduction to Creative Placemaking
Creative Placemaking can have a big impact on communities and offers opportunities for artists.
