Are you an artist struggling with the challenge of growing your small business? Need strategies to more effectively market and sell your work? I offer art business consulting services to artists and creative entrepreneurs. I’m Carolyn Edlund, the founder of Artsy Shark, and an art business consultant. I’ve worked with hundreds of artists, makers […]
Search Results for: selling wholesale
About
As Seen In or Working With: . . Welcome! I’m Carolyn Edlund, the founder of Artsy Shark. My mission is to inspire every artist to build a better art business. I’m passionate about working with artists and creative entrepreneurs. You’ll find plenty of resources and assistance here. Business Articles This website contains hundreds of articles on […]
6 Ways to End the Year Creatively
During the quietest time of the year for your art business, you can make the most of your time even if you’re not meeting customers and selling your work.
Evolution of a Greeting Card Line
From first concept through end sale, here is how one entrepreneur created a line of greeting cards.
How to Sell Your Work to Museum Stores
Selling art and craft to museum shops is very different than working with traditional galleries and stores.
Creating a Jewelry Collection
By doing an actual planned and designed collection, I feel I can tell a better story about me, and about my work, and speak more directly to my target market.
The Truth About Art Publishing
The average life span of an image in the marketplace is much shorter than it was in the distant 20th Century.
Shooting Fish in a Barrel
How one artist planned such a great strategy for presenting her work that picking up new accounts was “like shooting fish in a barrel.”
Consultation Case Study: Improving a Greeting Card Line
An artist who designed a line of greeting cards requested a consultation to evaluate her collection and sales strategies. Is this line ready for retail?
Featured Artist Karen Lucchese
I loved painting murals and creating for clients but began to transition to painting small pieces of artwork that eventually turned into “collections” of artwork.
The Myth of Artists and Money
You don’t have to be hopeless when it comes to finances. Here are some answers to make sense of business, art and money.
Alaskan Artist Finds Success in Niche Market
How artist Jill Marshall has used regional images and themes to market her line of whimsical greeting cards.
What Retailers Want in Handmade Goods
We are always on the lookout for new items that set us apart from the competition, but also are desired by our customers.
Is There a Future for Trade Shows and Sales Reps?
With the advent of internet shopping and an abundance of websites, the face of commerce is continuing to change entire industries.
