Showing art in it’s environment helps prospective customers visualize how the art could work in their own home or office.
How Artists can Finesse the Press
Media outlets are hungry for stories. Artists make for good stories. Let’s explore how you can do this effectively to get media attention.
Why They Buy
Understanding the hidden reasons behind making a purchase will help you plan, market and sell more of your work.
Think Big and Take Action/Interview with Lesley Riley
What’s the secret to an artist’s success? The right mindset and a lot of hard work. Artist and author Lesley Riley gives her best advice.
A Day in the Life of an Artist’s Licensing Agent
I use a combination of cold calling and email submissions. I submit artwork after reviewing the guidelines on the company’s website.
Holy Cow! How to Succeed at Selling to a Niche Market
Your niche has other people in it who create art. Get to know them and create a strategic alliance tp refer business to the other.
Why I Closed My Studio
Art careers and studios eventually come to an end. Here’s why I got out of the business, and what happened next.
Want to Rock Your Art Business This Year? Start with Your Collection
Go into your design process knowing who your target customer is, what they buy and why your work will appeal to them.
Scott Price: Writer, Digital Artist, Self-Publisher
As internet resources allow artists and writers to self-publish, they increase their independence and opportunities.
Storytelling for Artists
olyn Edlund
Creative entrepreneur Joan Biondi used the power of stories to create a feline personality who became a superstar.
Perseverance and Results
Every time I felt like giving up because I came away from a show where I sold nothing, it made me dig deeper and become more resilient.
Interview with an Art Show Promoter
A show promoter her viewpoint on the current state of retail shows and how artists can better market and sell their work.
The Great Asheville Arts Experiment
This project has the potential to position me as a valuable asset for local art-lovers, artists, galleries and those who plan art events.
Creative Marketing for Artists
Five examples where artists have gone above and beyond to market their work and keep their businesses responsive
